A parade on a city street featuring a vintage red convertible with two women riding in it, one waving a yellow flag and the other making a gesture with her hands. The parade is crowded with people holding signs and flags, and tall buildings line the street in the background.

BLACK JOY PARADE
OAKLAND, CA

FEB. 22nd

PARADE APPLICATIONS ARE CLOSED

PARADE APPLICATIONS ARE CLOSED

A group of cheerleaders performing in a parade on a city street, with one woman prominently in the foreground wearing a white uniform with the word 'HEAT' on it, and black fishnet tights.

PARADE APPLICATIONS ARE CLOSED.

IF YOU’RE INTERESTED IN BEING IN THE PARADE NEXT YEAR, CLICK THE LINK BELOW.

PARADE CATEGORIES

BANDS

Includes all marching bands and drill teams.

SCHOOLS

All schools, public or private, from elementary to high school, alternative, etc.

COMMUNITY ORGANIZATIONS

Nonprofits providing services that the community can benefit or enjoy.

SPECIALTY GROUPS

Groups that represent an art or entertainment outside of other categories.

PUBLIC SERVICE PROVIDERS

Private or Government-owned entities, Contact: parade@blackjoyparade.org

CORPORATE SPONSORS

PARADE FEES

To support parade day operations and bring spotlight to parade members, a fee is required per the below guidance:

ELECTED OFFICIALS/GOVERNMENT AGENCIES

Black Joy Parade is a politically neutral event

$2500

BUSINESSES WITH ANNUAL REVENUE UNDER $10 MILLION

$250

NON-PROFIT WITH ANNUAL REVENUE UNDER $10 MILLION

$100

NON-PROFIT WITH ANNUAL REVENUE OVER $10 MILLION

$6,000

BUSINESSES WITH ANNUAL REVENUE OVER $10 MILLION

$12,000 ($15,000 for the first half of the procession)

*The parade fee is due upon acceptance into the parade.

pay it forward

pay it forward

Many of the organizations who participate in the parade are small local community organizations. Your donation will go towards helping a local organization with their fees to be in the parade.

Black Joy Parade is a 501c3

WATCH THE 2025 LIVESTREAM

ON THE DAY OF THE PARADE

Group of young girls with curly hair wearing black and gray cheerleading uniforms, smiling and cheering at an outdoor event during daytime.

YOUR CHANCE TO WIN $$$

The Black Joy Parade “Best in Flow” award rewards local individuals, groups and organizations for bringing the most joy to the streets during the annual Black Joy Parade.

Each winner receives a Best in Flow certificate and a monetary grant so they can continue to spread joy in the community.

CELEBRATING BLACK JOY

CELEBRATING BLACK JOY

Black upward arrow on a brown background.

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